Consitutes,marketing and exhibited films

Question 1:
what constitutes a british film?
What consitutes a film is it cost effective, marketing and the viewings. It includes classification to see if the film is aloud to be classified in being from that country.To get your film classified to be British you must pass through the rules given by the UK film council.These rules are called the 'cultural test'. The UK film council is a company that aims to improve the films in there state. This company is funded by the national lottery and spreads its funds through out the country in every genre. The test is situated on the UK film council website and has 31 questions to pass and be classified as a British film you must get 16 marks. Some of the questions are 'is the film set in the UK?' or 'are the lead characters british residents or citzens?'.

Question 2:
What other various methods of marketing a film? how do they market the film?
The first method that film companies use to market there film is a film trailer. This is to promote there film and clarify there target audience.This method is used to show there viewers the special effects they have used, the plot twists and leave them on an enigma to make them want to see the film. A second method is setting up a website which will show to there viewers behind the scene, interviews with the main actors/actresses and other trailers to view. This is for entertainment and to get there viewers understanding the synopsis. This method is part of the internet marketing campaign. Another method is that the company try to get a good spot in the press coverage (newspapers, magazines, TV shows). Weeks before the release of the film Movie marketers will put posters on the  sides of buses with huge ads, place billboards all around the places, run tons of  trailers on TV, place full-page ads in newspapers and magazines, and the movie's stars will show up on all of the major talk shows this is called a 'publicity blitz'. Another method is highly visible product tie-ins and corporate partnerships this is where the marketing team will put characters or a symbol that represents there film or even phrases on products leading up to the release of the film.




Question 3:
What are the different ways a film can be exhibited or consumed?
There are two types of cinema exhibiting the first is commercial cinema this is when all they want to do is make money. The more popular the film is the more tickets it will sell. This consumer is all about letting people have a good night out and escaping for a couple of hours. The second type is specialised this is known to engage audiences and share cultural meanings this type is more about discovering and exploring.